4 Effective Local SEO Tips

Is your business website properly optimized for local searches? According to a study conducted by Google, 50% of local searches performed on mobile devices led consumers to the respective business within one day. The same study also found that load searches lead to more purchases than non-local searches (18% vs 7%) While most business owners know the importance of maintaining a high search ranking for their geo-specific keywords, few know how to achieve such rankings....

5 Reasons Your Local Business Needs SEO

When you're a small, local business, you might not have a huge budget dedicated to keeping your website up and running. Search engine rankings flit through your mind occasionally, but the reality is, you aren't convinced that it's worth the effort. After all, you're primarily--or even entirely--a brick and mortar store. Do you really need local SEO? As it turns out, failing to keep your website updated and ready to bring in customers could be...

Your Website Isn’t About You

Are you turning off potential customers without even knowing it? One of the most common mistakes businesses make with their website is assuming that it’s all about them. There’s a big problem with this approach: the customer cares about finding a solution to their problems, not about you. Why does this happen? We believe there are two main reasons: All “About Us” Here’s the first: it’s so tempting to talk about ourselves. Open the average website and you’ll...

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